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      Cartology is a leading New Zealand retail media business, providing data-led advertising solutions to connect brands with Woolworths Supermarket customers

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Get in touch
Get in touch
  • About Us

    Cartology is a leading New Zealand retail media business, providing data-led advertising solutions to connect brands with Woolworths Supermarket customers

  • Meet the team

    Fostering strong growth and collaboration at Cartology, the leadership team brings together a wide range of experience to shape the future of retail media.

  • What is retail media?

    Find out more about the evolving advertising platform that is retail media, underpinned by first party customer insight.

  • Case Studies

    Success stories and results from leading brands who have achieved real customer impact with retail media.

  • Customer Research & Insights

    Get an in-depth look at the omnichannel customer with Cartology's research and insights. 

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  • Cartifacts Issue 6

Cartifacts Issue 6

30 June 2024
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Cartifacts Issue 6

In this issue, read about our third year, our award winning campaigns as well as a showstopping case study featuring some favourite delicious treats! We also chat to some of our Product & Platform team about how digital is powering the customer journey, online and instore. And finally a look into the all new category collection, our flagship research program.

Read it here
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Read past issues

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Cartifacts issue 5
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Cartifacts issue 4
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Cartifacts issue 3
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Cartifacts issue 2
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Cartifacts issue 1
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Latest news from Cartology

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40,000 data points. 3,000 campaigns. Five ways to make your Retail Media  more effective.
Thought Leadership
20 November 2025
40,000 data points. 3,000 campaigns. Five ways to make your Retail Media more effective.

Retail Media is outpacing the media market, says Cartology’s Head of Insight and Effectiveness Hannah Siddiqui. How? Largely because of its in-depth understanding of real customer behaviour and ability to target customers from exploration to the point of purchase. 

We take a deep dive with Hannah to find out how brands can make their Retail Media campaigns even more effective through real customer connections.

 

Read more
2025’s most effective Retail Media campaigns revealed
Announcements
13 November 2025
2025’s most effective Retail Media campaigns revealed

Activia, Aptamil, Mars Petcare, PlayStation, Red Bull and Vaseline awarded in the 2025 Campaign of the Year Awards.

 

Read more
>View all news
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